WEEK 9 EOC: Creative Content

What I want to do with my creative content is taking a picture; of a scene where there is a LAN party going on. LAN party is a group of friends, competitors, and or a group of NERDS get together for a gaming experience. They all bring their systems, and sit down and game against one another. They will be playing a game of some sort that obviously takes high quality GPU to support the graphics. One person will have a Mid-grade GPU from the same company EVGA, and the other will have the EVGA TITAN. In the picture I either want to show the person with the mid-grade EVGA unsatisfied because, he or she will be loosing and or having graphical issues because they can’t support high quality gaming on one monitor. The person with the EVGA TITAN, will be happy and excited as he or she is winning obviously and has not only one monitor but a TRI-SCREEN experience going on and a crowd surrounding him or her, as the other person does not have anyone surrounding them when he used to have someone surrounding then when he first arrived. I don’t know if I want to do this in Storyboard Mode or Billboard mode, but how I want to show this so far in my mind I’m thinking storyboard mode would be best to explain what I’m trying to get a crossed.  I haven’t decided if I want to use a different product besides EVGA as the competitors using the midgrade yet either, I’m trying not to bash other companies in the advertisement I want to do. But, this is what I have decided I want to do so far. I might change it up al little bit as I have not yet taken any pictures yet.

WEEK 8 EOC: Typogrophy

 1) Embrace The Power of A GOD

2)Embrace The Power of A God

3) Embrace The Power of A God

4) Embrace The Power of A God

5) Embrace The Power of A God

6) Embrace The POWER of A GOD

7) Embrace The Power of A God

8) Embrace The Power of A God

9) Embrace The Power of A God

10) Embrace The Power of A God

Analysis of Project in the Real World

 Analysis of Project in the Real World Quotes:

1) It is a safeguard against overlooking novel solutions. Page 33 2) You analyze a problem by defining all its important factors, as well as the immediately apparent options for solutions. Page. 33 3) Under what circumstances do we think things are real? Page. 34 4) which the particulars of the events and activities to which we attend are organized and made sensible Page. 34

Information for quotes: Landa, R. (2010). Advertising by Design: Generating and Designing Creative Ideas Across Media. Wiley


I believe the analysis of the real world would of been a  great success as I believe what I did was very entertaining and, the world that this stuff is involved in would of got it too. This is not a product that everyone knows, so I think that I did an alright job showing what is it, basically letting people know its powerful compared to whatever else s out there. This final project was very exciting and I enjoyed it very much. It made me think alot when seeing ads on tv and what I could do to make my product different then others. I had a great experience with this. And I liked it very much.
 

Creative Content

Creative Content Quotes:

1) Consider the brand or group and what kind of story would best help you explore ideas or explain it. 2) Choose from among conventional conflicts: person against person, person against society, person against himself or herself, person against machine, etc. Once you determine the conflict, determine the message, characters, and plot. An excellent example, and an easy one to understand, is the conflict and plot in the classic American Western film High Noon (1952), directed by Fred Zinnemann. Classic fairy tales also offer easy to understand conflicts and plots and are wonderful sources for learning how to tell stories; for example, examine different tale types as well as the classic tales: “Beauty and the Beast,” “Cinderella,” “Little Red Riding Hood,” “Snow White,” “Bluebeard,” and “Hansel and Gretel.” 3) Consider telling a story where the brand or group plays a pivotal role in the story or at least a role where the characters are involved with or use the brand or group. 4) Alternate route: Find an existing story and see how your brand or group fits into it, for example, use the story of “Jack and the Beanstalk.” Page 41 for all Information from: Landa, R. (2010). Advertising by Design: Generating and Designing Creative Ideas Across Media. Wiley

 

Promotion

Promotion QUOTES : 1) If you could easily swap the brand, then your theme or idea is probably too generic. 2) In a professional setting, various digital solutions involve interaction models, user testing, detailed wireframes, functional specifications, development activities, quality assurance, and exit criteria (once testing is complete). 3) The other possible ways of depicting our idea—the “real life” approach—scenes of people scurrying to the airport—ensuing mayhem—happy resolution, or title cards revealing one brilliant headline after another, or beautifully shot scenes with a clever counterpoint of contemporary music—were washed away. 4) Why is it that so many great ideas die on a piece of paper? They “look” great, they “sound” great, and then something terrible happens. I suggest that the next time an idea turns out just the way you imagined, or better yet, way better than you imagined, first thank the great people you worked with, and second, reconstruct the events that led to that success and try to learn from them. PAGE 204 INFORMATION FROM TEXTBOOK: Landa, R. (2010). Advertising by Design: Generating and Designing Creative Ideas Across Media. Wiley

So What I have chosen to do was choose two video cards done by other companies, i chose two different models too. they have having a conversation about the bigger GTX 690 talking down to the GTX 680 asking why his frames per second are so slow, the 680 comes back saying why he is so a cheaper price and he ius work more bang for the buck, they then realize there is a huge chip above them witch begins to fall from the sky, this of-course is the EVGA TITAN, they scream get smashed. This is falling formt he sky because, of-course they are TITAN's, and what they were talking about is both of those packed into one video card. Witch makes both of them nothing compared to the evga. This will be an advertisement that I chose to do unlike what i selected before I like the way it came out you will be able to see it in my creative content final project post.

The Big Idea

The Big Idea: 1) Creative advertising requires the communication of a meaningful message to an audience through an idea, expressed through the visual design and copy. 2) An agency must generate several viable concepts to present to their client. 3) Not only does the design serve to catch the viewer's attention with its atypical appearance, but also its form and content are completely interdependent. 4) “In focus group after focus group, someone who had never considered the magazine to be ‘for them’ would become engrossed in an article relevant to them. So how do you convert the people who aren't in focus groups? By making the advertising as intelligent and colorful as the publication itself. In other words, make it a product demonstration on paper. Get people's noses in between the pages, and they'll stay there.” PAGE 68 INFORMATION FROM TEXTBOOK: Landa, R. (2010). Advertising by Design: Generating and Designing Creative Ideas Across Media. Wiley

Everyone that is into games goes to E3, this is for console games and computer games, as well as this event called CES, CES actualy comes to Las Vegas every year. I Would use these events to show off my product and how spectacular it is compared to its competition, It actually so powerful it docent even have numbers in it. Like the 600 series, 700 series, its just called TITAN, it is literally in its own category, witch this show you right here how amazing it is. Its slick design of aluminum compared to these other cases witch is surrounding it made of plastic. The ventilation of this is superb compared to the others, witch makes the room cooler when you have your system on for an extended period of time all of these aspects will be shown and proven at all these evens that the campaign will be taking place. Leave the competitor with a knock out or a dazed fight back against us.

Competitive analysis

Competitive analysis Quotes: 1) “Bloom's Taxonomy” 2) We comprehend—we grasp the meaning of the material we have gathered, gaining insights. And we apply, making use of the material in new, more immediate contexts. 3) The traditional conceptual design stage, we analyze, examining our material in search of an idea. And, we synthesize, combining different ideas and influences, bringing parts together to form a new whole. 4) Involves material gathering, meetings, setting the design and production schedule, and sometimes market research. PAGE 15,16,17 “Quotes form: Online Textbook: Landa, R. (2010). Advertising by Design: Generating and Designing Creative Ideas Across Media. Wiley

So I figured that I would like to, use the EVGA TITAN how we would campaign this is showing other how obsolete this item is compared to others.Not just with words but with a head to head statistical battle one right next to the other showing how the TITAN is scientifically for video editing section, photo editing, section, and of-course a game section showing ho much more frame rates  it can get compared to its competition. I believe hands on proof is a lot better then just talking about it and seeing how noting happens sorta like the election lol. Of-course we will mass advertise this stuff on face book pages, and offer the competitor to come and bring there best GPU to go against this beast the TITAN.

EVGA GTX TITAN: EMBRACE THE POWER OF A GOD

EVGA TITAN stands for its self, as a Titan is a huge part in the Greek and Roman mythology. Basically, telling you how powerful of a product this GPU is if you purchase this item. Titans are powerful and have the foundation and they are powerful enough to take a lot of power in a fight. The same way this “TITAN” done by EVGA can take because, it is duel GPUed in one device witch can support multi screen function for a simulator experience giving you max capability unlike its competition witch takes Tri SLI or Crossfire mode with two cards, this only takes one card the “TITAN”. So I cam up with the Slogan EMBRACE THE POWER OF A GOD. I chose this Slogan as it show you that it is a powerful products that will you will not regret if you purchased it. Therefore if you are the enthusiast that wants max gaming experience this is the power you want to embrace.

WEEK 7 EOC: The Pitch

I want to do an advertisement on a EVGA GTX TITAN it is the most powerful GPU out there for a multi-screen gaming experience. It will blow your mind away on how many frames per second you can can get. Even compared to its past products like the GTX 690. Two GTX 690's in SLI won’t even get close to a GTX TITAN by itself. The TITAN will outmatch it. So the slogan that I want to pick is “Embrace the Power of a GOD” Because there talking about the TITAN. And TITANS are a huge part of a Greek and roman wars of mythology. So basically if you own this product you will have the power of a god in your gaming experience online giving you the most frame rates eligible known to technology for purchase now. How I want to advertise this is a storyboard showing a few images, how you will be discouraged as a gamer if you don’t have one of these units. How I will show this is with someone gaming on a modern game that requires such a product and them not winning on a slower system, and then again with them gaming with the power of a god the “TITAN” winning the match because they own the product. I do not own this product and already told my wife when I get the savings I will get it. I Chose this product because, I know how good it is and how much I love it and I believed I can advertise it in a good and meaningful manner. This may not be a product that everyone knows but in my world it is a product that everyone should know and I want to advertise it for that reason. Everyone has a computer and you want it to run smoothly and this is something that will allow that especially if you into Photography and filming because this product can produce a lot of potential to allow such a future, photo editing and film editing.

WEEK 6 EOC Allen Shermin "Wide-Track"

Image Location: https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEik59AM8lLWXzeUI7TiWttUB1VN57s9kNH6eZAat0Mq4cBCmBb5wvI1FMIJy1zptlMB_-58hyphenhyphen4ykmZc-wlG4ch0mo_0d6l9ZpbUbxLzGZU2xdNLXGC0MSo0G6lCI01Aa5lg00p_FajNpJsx/s1600/3.jpg Wide-Track is a tire depth that makes it so you have more stability and control of the car. This is still used in daily cars now days. Car tires have all sorts of different traction and weather proofed tires. I believe that “Wide-Track” was a step forward in the right direction for more control on the cars we now use to this day. So yes the wide-track was a good idea not a bad one and they advertised it pretty well in this ad that I posted up above. This will make you drive better.

WEEK 5 EOC - Super Bowl Advertisement

Super Bowl Commercial Ad

Video: http://www.youtube.com/watch?v=WkavReH4LE0

This is an Advertisement that was placed on the super bowl back when I was growing up that I have always remembered. Budweiser does it; they are a beverage company that supplies alcoholic drinks. The reason I like it so much is because the whole time there showing the AD they are drilling there name of there product in your head in a funny manner. The frogs are ribbiting "Bud" "Weis" "er". It was done in 1995 during the super bowl this particular one I chosen to show. The only time they really showed this was during the super bowl as well. They did this for a couple years I believe if I remember correctly but, it obviously worked as I remember it being the best one to this day. I don’t really watch the super bowl ever year but I remember this ad as a kid, and I still like it to this day. They do not make these commercials with the frogs anymore as it has been discontinued I guess you could say. But, if they brought it back I would probably watch the super bowl more often. I have heard from a lot of people that ads are some of the main reasons why a lot of people watch the super bowl especially if there team is not the team playing. As well this is one of the most expensive ways to show your ad on television is on this day. Anyways this AD to me is the best one and I would enjoy seeing it again. You should take look at the link above is you never seen it.